Hotel Technology

Hotel Guest App: The ultimate guide to elevating your hotel guest experience

Discover how hotel guest apps can elevate guest satisfaction, boost hotel efficiency, and drive revenue. Learn the benefits, features, and real-world impact of using a guest-centric hotel app in 2025.

1/5/2025
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Hotel Technology

Hotel Guest App: The ultimate guide to elevating your hotel guest experience

Discover how hotel guest apps can elevate guest satisfaction, boost hotel efficiency, and drive revenue. Learn the benefits, features, and real-world impact of using a guest-centric hotel app in 2025.

1/5/2025

Right from travel research to booking flights and accommodations — modern travelers rely on mobile devices for every single aspect. In fact, studies show that 60% of the online travel traffic comes from mobile devices. 

With such increased reliance on mobiles, guests expect contactless services and digital solutions throughout their stay. 

In fact, as per Oracle and Skift’s 2025 report, 39.3% of travelers want mobile guest services to be permanently adopted as a hotel tech in the next three years. Hence, it becomes extremely crucial to either act now or stay far behind in the race. 

So, without any further ado, let’s understand how implementing a hotel guest communication app can redefine and elevate your guest experience. Let’s begin!

What is a hotel guest app and why does it matter in the hotel industry?

Whether it’s an early check-in/ late check-out, a room service request, or a need for extra toiletries, etc. How cool would it be if guests had an option to request what they need and much more with just a few clicks? 

That’s where a hotel guest app comes to the rescue. 

In simple terms, a hotel guest app is an interactive web or mobile application that offers a range of hotel features and services in a user-friendly interface, with a single aim — ‘to enhance the guest’s stay’. In essence, these are digital concierges that enable guests to browse through the hotel features and instantly place orders as per their liking. Most importantly, it gives them control over how they wish to plan out their stay. 

Let’s have a look at a couple of examples:

Hilton Honors mobile app allows guests to check in digitally, choose and access their room with the help of a Digital Key.

IHG One Rewards allows its guests to view the room charges and features, explore their benefits, connect to Wi-Fi, etc. 

Common pain points and challenges faced by hoteliers

Whether you are a short-term rental or a hotel chain, despite having all your guest strategies streamlined, certain common challenges would still persist. A few could be as follows… 

  • Delayed response times to generic guest queries 
  • Lower engagement or conversion rates with hotel upsell offers
  • Guests lacking clarity on policies, procedures, amendments (if any), etc

Now, here’s where a hotel gues app ensures that all necessary information is presented in a user-friendly and interactive way to your guests. The solution offers an opportunity to evaluate multiple options and eventually make a purchasing decision. Let’s have a look at certain benefits of implementing a hotel guest app

Benefits of implementing a Hotel Guest App

Since we have understood the challenges faced with traditional communication and upselling methods. Let’s understand how a Guest App for hotel simplifies the entire process for both hotels and guests alike. 

  • Efficient and quick check-in process without staff intervention 
  • Direct access to place orders for a variety of hotel amenities and services
  • Streamlined processing of invoices and pending payments (for Guest App orders)
  • Reduced front desk workload and manual errors 
  • Strengthens brand and guest loyalty
  • Improves the bottom line

How does a hotel guest app enhance your guest experience and streamline hotel operations?

Incorporating a hotel guest app helps you to consistently build guest loyalty. But most importantly, it enhances your bottom line. 

Here’s proof: In 2022, Marriott achieved an 80% year-over-year growth in mobile check-ins and a +78% active user base (major contributor to room nights), as stated by Charlie Durkin, VP of mobile products for Marriott.  

For Guests: (Front end user interface) 

A guest app’s interface plays a vital role in how your guests engage with your property. Let's understand how it enhances your guest engagement in this section.

1. Offers guests more control over planning their stay with minimal staff intervention

When your guests have the option to browse through your hotel amenities and services at their convenience, they engage better and are more excited to explore your services. 

They become keen on purchasing because of the control given to them. Moreover, an app for hotel guests reduces wait times by eliminating the need for guests to reach out to the front desk.

2. Provides guests instant access to varied information

First-time visitors or groups are often excited and want their queries to be answered instantly. Queries could vary from check-in/check-out time, breakfast timing, wifi details, hotel facilities and policies, additional surcharges (if any), etc. 

Although generic, when guests have instant access to the answers, it invariably improves their perception of your hotel, thereby impacting guest loyalty.

3. Elevates hotel guest experience by catering to each touchpoint of the hotel guest journey 

The only ideal way to meet guest expectations is to learn and incorporate ways to engage with guests at every stage of their journey. Doing so, you ensure that their needs are met at the perfect time during their stay. 

Fortunately, with a guest app, even guests can place room service requests at their respective stage. Whether they want to book a cab rental prior to their arrival or request for extra pillows during their stay. They can do all that and much more with just a few clicks. 

For Hotels: (Back End Server/ Database Management)

Back-end hotel operations are just as important as the guest-facing features. Let’s understand how it helps hotels to efficiently streamline their process. 

1. Reduce front desk workload and free up time by offering digital check-in

Although comprising the same steps as the digital check-in, a traditional check-in process used to take 10-15 minutes or more, depending on the season. A digital check-in, on the other hand, allows guests to complete the registration and verification process within minutes, without requiring any help from the front desk. 

2. Helps minimise manual intervention and improves task delegation

Once you receive a guest request through a guest app, you will be immediately notified about the request on the task board. This enables you to delegate the task to the concerned department, thereby improving your service quality.

3. Saves hotel staff’s time and allows them to focus on improving hotel guest interaction

Hotel staff no longer have to spend time on sharing relevant hotel information, such as hotel location, local area recommendations, etc. You can create categories on your guest app feature (on the back end) and provide your guests with all the relevant information they require, at their fingertips.

How can Guestara help elevate your hotel guest experience with Guest Apps?

Guest App by Guestara, an all-inclusive guest management software, lets your guests explore a plethora of your services, anywhere and anytime. 

What’s even more interesting is that the feature lets you customize your user interface to match your distinct brand colours and typography. Let’s understand how it benefits both the guests and the hotels alike.

1. Ensure a smooth guest check-in with the Digital Check-in Feature 

Guest check-in

Allow your guests to skip long queues by letting them complete their pre-arrival registration with Guestara’s Mobile Check-in Feature. Adoption of this approach not only streamlines the registration process but also helps reduce wait times considerably. 

2. Let guests personalize their stay with the Upsell Menu (Pre-Stay and In-Stay Offers)

Hotel upselling menu

With Guestara’s Hotel Upsell feature, your guests can customize and place the order at their convenience. Guests can add special instructions about their order (if applicable) and select a preferred delivery date, thereby enhancing their experience.

3. Allow guests to contact the staff directly for any Special Requests 

Despite browsing through your upsell offers and details, If a guest is unable to find any service of their choice. They can directly reach out to you via the ‘Special Request’ tab, without leaving the web app. Moreover, they can also place reservation requests, book housekeeping services, etc., just by mentioning the service required, their room number and time.

4. Provide guests a quick overview with Guidebooks, Details and Quick Info 

Want your guests to have an amazing experience throughout their stay? Be proactive in your approach. But how? Provide them with all the necessary information before they ask you for it. Key hotel information, such as property location, contact number, hotel facilities, hotel policies, wifi details, etc.

For Hotels (Back end)

1. Share resources at specific guest touchpoints with the Guest Journey Feature 

Don’t miss out on offering relevant resources to your guest’s throughout their stay. From pre-arrival until post-stay, optimize your guest communication strategy by selecting and including stage-specific resources from your Guest App in your templates. 

2. Create categories and manage upsell inventories with the Upsell Menu 

Hotel upselling menu

Want to increase your ancillary revenue? Customize your service offering by creating categories and adding relevant details such as title, images, descriptions, etc. Want to optimize your Upsell Menu further? Manage its inventory in real time and offer dynamic pricing for maximum conversion. 

3. Track and manage orders or room service requests on the Guestara Task Board

Guestara task board

Track and manage all your guest requests in a single interface on the Guestara Task Board. Whether the guest places an order either through the ’Guidebook’ or ‘Special Request’ option, you can find real-time updates on the ‘Request’ tab of the Upsell module. 

4. Provide real-time service updates via the guest’s preferred channel 

Whether the guest's request has been accepted, still in process, soon to be delivered, etc — keep them in the loop via their preferred communication channel, i.e. WhatsApp, email,  SMS, etc.

Closing Thoughts

Offering an unforgettable hotel guest experience is what every property strives for. Hence, incorporating a guest app feature in your hotel tech stack is the only viable solution to do so.So if you want to stay ahead of the game — you must not delay incorporating a seamless hotel guest app as your digital solution. Talk to our experts today and learn how you can achieve maximum results. Book a Personalized Demo Today!

Yashika Karkera
Senior Content Writer
Looking for Guest Management guide in 2025?
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Hotel Technology

Hotel Guest App: The ultimate guide to elevating your hotel guest experience

Discover how hotel guest apps can elevate guest satisfaction, boost hotel efficiency, and drive revenue. Learn the benefits, features, and real-world impact of using a guest-centric hotel app in 2025.

1/5/2025

Right from travel research to booking flights and accommodations — modern travelers rely on mobile devices for every single aspect. In fact, studies show that 60% of the online travel traffic comes from mobile devices. 

With such increased reliance on mobiles, guests expect contactless services and digital solutions throughout their stay. 

In fact, as per Oracle and Skift’s 2025 report, 39.3% of travelers want mobile guest services to be permanently adopted as a hotel tech in the next three years. Hence, it becomes extremely crucial to either act now or stay far behind in the race. 

So, without any further ado, let’s understand how implementing a hotel guest communication app can redefine and elevate your guest experience. Let’s begin!

What is a hotel guest app and why does it matter in the hotel industry?

Whether it’s an early check-in/ late check-out, a room service request, or a need for extra toiletries, etc. How cool would it be if guests had an option to request what they need and much more with just a few clicks? 

That’s where a hotel guest app comes to the rescue. 

In simple terms, a hotel guest app is an interactive web or mobile application that offers a range of hotel features and services in a user-friendly interface, with a single aim — ‘to enhance the guest’s stay’. In essence, these are digital concierges that enable guests to browse through the hotel features and instantly place orders as per their liking. Most importantly, it gives them control over how they wish to plan out their stay. 

Let’s have a look at a couple of examples:

Hilton Honors mobile app allows guests to check in digitally, choose and access their room with the help of a Digital Key.

IHG One Rewards allows its guests to view the room charges and features, explore their benefits, connect to Wi-Fi, etc. 

Common pain points and challenges faced by hoteliers

Whether you are a short-term rental or a hotel chain, despite having all your guest strategies streamlined, certain common challenges would still persist. A few could be as follows… 

  • Delayed response times to generic guest queries 
  • Lower engagement or conversion rates with hotel upsell offers
  • Guests lacking clarity on policies, procedures, amendments (if any), etc

Now, here’s where a hotel gues app ensures that all necessary information is presented in a user-friendly and interactive way to your guests. The solution offers an opportunity to evaluate multiple options and eventually make a purchasing decision. Let’s have a look at certain benefits of implementing a hotel guest app

Benefits of implementing a Hotel Guest App

Since we have understood the challenges faced with traditional communication and upselling methods. Let’s understand how a Guest App for hotel simplifies the entire process for both hotels and guests alike. 

  • Efficient and quick check-in process without staff intervention 
  • Direct access to place orders for a variety of hotel amenities and services
  • Streamlined processing of invoices and pending payments (for Guest App orders)
  • Reduced front desk workload and manual errors 
  • Strengthens brand and guest loyalty
  • Improves the bottom line

How does a hotel guest app enhance your guest experience and streamline hotel operations?

Incorporating a hotel guest app helps you to consistently build guest loyalty. But most importantly, it enhances your bottom line. 

Here’s proof: In 2022, Marriott achieved an 80% year-over-year growth in mobile check-ins and a +78% active user base (major contributor to room nights), as stated by Charlie Durkin, VP of mobile products for Marriott.  

For Guests: (Front end user interface) 

A guest app’s interface plays a vital role in how your guests engage with your property. Let's understand how it enhances your guest engagement in this section.

1. Offers guests more control over planning their stay with minimal staff intervention

When your guests have the option to browse through your hotel amenities and services at their convenience, they engage better and are more excited to explore your services. 

They become keen on purchasing because of the control given to them. Moreover, an app for hotel guests reduces wait times by eliminating the need for guests to reach out to the front desk.

2. Provides guests instant access to varied information

First-time visitors or groups are often excited and want their queries to be answered instantly. Queries could vary from check-in/check-out time, breakfast timing, wifi details, hotel facilities and policies, additional surcharges (if any), etc. 

Although generic, when guests have instant access to the answers, it invariably improves their perception of your hotel, thereby impacting guest loyalty.

3. Elevates hotel guest experience by catering to each touchpoint of the hotel guest journey 

The only ideal way to meet guest expectations is to learn and incorporate ways to engage with guests at every stage of their journey. Doing so, you ensure that their needs are met at the perfect time during their stay. 

Fortunately, with a guest app, even guests can place room service requests at their respective stage. Whether they want to book a cab rental prior to their arrival or request for extra pillows during their stay. They can do all that and much more with just a few clicks. 

For Hotels: (Back End Server/ Database Management)

Back-end hotel operations are just as important as the guest-facing features. Let’s understand how it helps hotels to efficiently streamline their process. 

1. Reduce front desk workload and free up time by offering digital check-in

Although comprising the same steps as the digital check-in, a traditional check-in process used to take 10-15 minutes or more, depending on the season. A digital check-in, on the other hand, allows guests to complete the registration and verification process within minutes, without requiring any help from the front desk. 

2. Helps minimise manual intervention and improves task delegation

Once you receive a guest request through a guest app, you will be immediately notified about the request on the task board. This enables you to delegate the task to the concerned department, thereby improving your service quality.

3. Saves hotel staff’s time and allows them to focus on improving hotel guest interaction

Hotel staff no longer have to spend time on sharing relevant hotel information, such as hotel location, local area recommendations, etc. You can create categories on your guest app feature (on the back end) and provide your guests with all the relevant information they require, at their fingertips.

How can Guestara help elevate your hotel guest experience with Guest Apps?

Guest App by Guestara, an all-inclusive guest management software, lets your guests explore a plethora of your services, anywhere and anytime. 

What’s even more interesting is that the feature lets you customize your user interface to match your distinct brand colours and typography. Let’s understand how it benefits both the guests and the hotels alike.

1. Ensure a smooth guest check-in with the Digital Check-in Feature 

Guest check-in

Allow your guests to skip long queues by letting them complete their pre-arrival registration with Guestara’s Mobile Check-in Feature. Adoption of this approach not only streamlines the registration process but also helps reduce wait times considerably. 

2. Let guests personalize their stay with the Upsell Menu (Pre-Stay and In-Stay Offers)

Hotel upselling menu

With Guestara’s Hotel Upsell feature, your guests can customize and place the order at their convenience. Guests can add special instructions about their order (if applicable) and select a preferred delivery date, thereby enhancing their experience.

3. Allow guests to contact the staff directly for any Special Requests 

Despite browsing through your upsell offers and details, If a guest is unable to find any service of their choice. They can directly reach out to you via the ‘Special Request’ tab, without leaving the web app. Moreover, they can also place reservation requests, book housekeeping services, etc., just by mentioning the service required, their room number and time.

4. Provide guests a quick overview with Guidebooks, Details and Quick Info 

Want your guests to have an amazing experience throughout their stay? Be proactive in your approach. But how? Provide them with all the necessary information before they ask you for it. Key hotel information, such as property location, contact number, hotel facilities, hotel policies, wifi details, etc.

For Hotels (Back end)

1. Share resources at specific guest touchpoints with the Guest Journey Feature 

Don’t miss out on offering relevant resources to your guest’s throughout their stay. From pre-arrival until post-stay, optimize your guest communication strategy by selecting and including stage-specific resources from your Guest App in your templates. 

2. Create categories and manage upsell inventories with the Upsell Menu 

Hotel upselling menu

Want to increase your ancillary revenue? Customize your service offering by creating categories and adding relevant details such as title, images, descriptions, etc. Want to optimize your Upsell Menu further? Manage its inventory in real time and offer dynamic pricing for maximum conversion. 

3. Track and manage orders or room service requests on the Guestara Task Board

Guestara task board

Track and manage all your guest requests in a single interface on the Guestara Task Board. Whether the guest places an order either through the ’Guidebook’ or ‘Special Request’ option, you can find real-time updates on the ‘Request’ tab of the Upsell module. 

4. Provide real-time service updates via the guest’s preferred channel 

Whether the guest's request has been accepted, still in process, soon to be delivered, etc — keep them in the loop via their preferred communication channel, i.e. WhatsApp, email,  SMS, etc.

Closing Thoughts

Offering an unforgettable hotel guest experience is what every property strives for. Hence, incorporating a guest app feature in your hotel tech stack is the only viable solution to do so.So if you want to stay ahead of the game — you must not delay incorporating a seamless hotel guest app as your digital solution. Talk to our experts today and learn how you can achieve maximum results. Book a Personalized Demo Today!

Yashika Karkera
Senior Content Writer
Subscribe to our newsletter
Read about our privacy policy.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

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